Successful businesses know their why
Have you ever wondered what makes you to get up every day to go to work? Or what gives you job satisfaction? Other than just paying your bills? Inspiration is never enough to get you out of bed in the morning if it feels like an ‘off’ day. You need something to motivate and push you through your challenges. Anyone can set out a plan, but not every one can follow it through to the end.
Successful people, with successful businesses, know their WHY. Basically, it is a statement that lets your potential clients know, WHO you are, WHAT you do and HOW you can help them.
Let me explain a little more through Debbie's own story, from Rebecca May Jewellery
WHERE IT ALL BEGAN
Rebecca is a very special name in our house and May is a very special month. Rebecca, my little girl was born in May 1999. After a few months it was clear something was not right and shortly after she was diagnosed with Zellweger syndrome. She had 3 short and beautiful years on this earth, we miss her every day, but we know she is walking those streets of gold.
March 2020 saw the birth of our jewellery company, first making diffuser jewellery, then it grew into something more personal. We wanted our jewellery to have more meaning.
So in March 2022 'Rebecca May Jewellery' was established and we have been providing custom personalised jewellery with meaning so you can -"Let your jewellery tell your story"



Debbies Mission;
To provide a high quality, unique jewellery range with love, care and attention to detail. A beautiful keepsake for all occasions. All pieces are handmade and hand stamped by us in our little studio in N. Ireland.
For example my why @ Denise Leacock photography is; providing STYLISH AND DESIRABLE PHOTOGRAPHY TO INSPIRING, INNOVATIVE AND PASSIONATE CREATIVES. My DOWN TO EARTH and RELATEABLE approach to my work not only PUTS PEOPLE AT EASE, but also GENERATES POWERFUL IMAGES and MEMORIES, giving PRIDE, PASSION AND CONFIDENCE to those I photograph.
Therefore when you work out your own individual Brand Statement you will speak directly to your ideal client. They will instantly know that you are there to solve their problems.


